Brands are big winners in the ‘first social media World Cup’
This article was originally published on The Conversation, 19 July 2014 by Darryl Woodford & Katie Prowd The 2014 World Cup has already seen a significant volume of Twitter....
Unaffiliated Brands capitalise on World Cup through Social Media
This was originally written as a pre-tournament column for The Conversation. Sections of the below will appear in later articles, however we are posting it here in its entirety. by....